Lead author of the study, Dr. Natascia Brondino told VICE that she wanted to study the effects of gossip on the brain because she noticed that she felt closer to her female colleagues after chatting.
Oxytocin is also released during love, which brings to its denomination the “cuddly chimeric product”.
This is explained by the increase in the hormone oxytocin, the so-called “love hormone” which increases after sharing some gossip, compared to a normal conversation.
- The female brain releases a hormone called oxytocin after chatting.
- The release of the hormone helps to bring individuals closer together.
- On an evolutionary level, this means that gossip helps to “establish group rules, punish intruders, exert social influence through reputation systems, and develop and strengthen social bonds.”
WHAT IS OCYTOCINE?
Oxytocin, called the “hormone of love,” breeds confidence and generosity.
The hormone is produced by women during labor to help them bond with their baby.
She is also liberated during love, which leads to this nickname “chimerical product cuddly”.
It happens that hugging a teddy bear or a pet dog can also trigger his release.
The researchers studied only women because oxytocin can also be released when people are physically excited, and they did not want subjects to be attracted to each other and to release the hormone for that reason.
The release of the hormone helps bring people together after chatting, says Dr. Brondino.
In evolutionary terms, the authors say that gossip has its uses, including “establishing group rules, punishing intruders, exercising social influence through reputation systems and developing and strengthening social bonds”.